Ariel Fermin, the President of Max’s Restaurant Group, has recently announced his resignation from the company. This news has come as a surprise to many in the restaurant industry, as Fermin has been with Max’s for over 10 years and has been instrumental in the company’s growth and success.
Fermin joined Max’s in 2010 as Chief Operating Officer (COO) and was appointed President in 2013. During his tenure, he oversaw the expansion of Max’s from a single brand to a portfolio of 14 brands, including Yellow Cab Pizza, Pancake House, and Krispy Kreme. He also spearheaded the company’s digital transformation, introducing online ordering and delivery services to meet the changing needs of customers.
Fermin’s resignation has been attributed to personal reasons, and he has expressed his gratitude for the opportunities and experiences he has had during his time at Max’s. In a statement, he said, “It has been a great honor to work with the talented and dedicated team at Max’s. I am proud of what we have achieved together and wish the company all the best in its future endeavors.”
Max’s has also issued a statement thanking Fermin for his contributions and wishing him well in his future endeavors. The company has assured its customers and stakeholders that it remains committed to providing high-quality food and service, and that it will continue to pursue its growth and expansion plans under the leadership of its Board of Directors.
Fermin’s departure from Max’s has raised questions about the future direction of the company and its plans for further expansion. However, the company has stated that it remains committed to its vision of becoming a leading restaurant operator in the Asia-Pacific region and will continue to focus on delivering great food and service to its customers.
The restaurant industry has been particularly hard-hit by the COVID-19 pandemic, with many establishments struggling to stay afloat amid lockdowns and decreased demand. Max’s has also faced significant challenges, with its revenues falling by 32% in 2020 due to the pandemic. However, the company has remained resilient and has continued to innovate and adapt to the changing market condition.
Ariel Fermin’s resignation from Max’s Restaurant Group marks the end of an era for the company. He played a key role in the company’s growth and success, and his departure will undoubtedly be felt by many in the restaurant industry. However, Max’s remains committed to its vision and mission, and will continue to serve its customers with high-quality food and service under the leadership of its Board of Directors.
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